Holidaymakers choose Europe over long-haul destinations

Published on 1 January 1970 by Raffick Marday

Brits are set to travel a little closer to home for their holidays this year, as the high price of long-haul flights rules out exotic travel.

A study by Post Office Travel Money has found that distant locations are amongst the cheapest, but this saving is offset by the high price of long-haul flights.

The annual Travel Money Report found that Sri Lanka was the best value destination in the world, offering tourists a bargain on many holiday essentials.

At £27.95 for eight items, including dinner for two with wine, Sri Lanka was found to be 26% cheaper than runner up Spain.

But given the proximity of Spain to Britain, most British holidaymakers will be taking a financial decision on where they choose to visit.

“The message that came out clearly from our holiday budgeting research was that 2012 will be all about affordability. Holidays may still be a priority but they are not a necessity and people will not knowingly get into debt to fund them,” said Sarah Munro, Post Office Head of Travel Money.

“That means that holidaymakers will be looking very carefully at their own finances before committing to a holiday and eagle-eyed in searching out trips that represent genuine good value.”

Places closer to home are due to be the holiday destination of choice for British travellers, especially as the sterling has strengthened against other European markets.

British holidaymakers use a range of methods to try and save money when going abroad, as a holiday is still seen as a priority in these hard financial times.

One method is by using prepaid credit cards, which can offer the same features of a credit card but with added security.

One of the newest is the Orange prepaid card, and Orange is offering customers a refund on their £5 sign-up fee if they load £20 on to the card by 29th February. But this offer is only available with Compare prepaid until 31st January.


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